Axe Anarchy: Real Time Comic Creation

Axe's latest ad campaign sees the launch of the first comic to be created in real time... by you using content crowdsourced from Facebook, Twitter and YouTube.

Axe fans get to pick the Anarchy girls, the location, and suggest plot points and developments for the comic, issue by issue then share via their social networks - nice!

http://www.youtube.com/axe

Posted by Jason in:
Campaign, Graphic Design, Illustration, Interactive, Social Media, Web

11:38

08/01/12

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