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Coca-Cola Israel have done it again with another great experiential event integrated with Facebook. Last year we saw Facebook Integration At The Coca Cola Village which let teenagers share their real life experience on Facebook in real time. This year they've created an innovative facial recognition app, letting users share their Coca-Cola Summer Love experiences!

Across Israel, Coca-Cola have hosted a range of summer activities bringing teenagers together. To ensure that these events and activities could be shared across the user’s social network they introduced FaceLook, an app based on Face.com, using facial recognition technology to create Facebook posts. Users can post comments and pictures to their Facebook wall using only their faces as identification.

Scary, but impressive!