Projects

Marblehead

Brief

The drinks and hospitality sectors have always been an appealing prospect for They.Create to work in, given our strong belief that brands and their environments were beginning to look a little staid.

Marblehead is an entrepreneurial distributor that has helped to give vital momentum to some of the most famous premium spirits brands to be launched in the UK, including Absolut, Wyborowa, Maker’s Mark and Zubrowka, steering them to become leaders in their category.

Marblehead commissioned They.Create for all its UK creative on key drinks brands - The Kraken, Hangar 1 Vodka, Lillet, Skipper Rum and Zubrowka Vodka.

Outcome

We continue to work with Marblehead on developing their POS for The Kraken, Lillet, Skipper Rum and Zubrowka vodka. To date, work includes a Kraken themed room at Brighton's Pelirocco hotel, Big Chill festival bar creative, magazine advertising and product creation ranging from Kraken suckered bar runners to squid ink Kraken beast reveal pens.

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