Projects

O'Neill's PR Portal

Brief

Having recently undergone a rebranding exercise by Mitchells & Butlers, we were commissioned to design and build a PR Portal that would facilitate the digital PR, press and news for the opening of it's first oneill's pub & kitchen.

Outcome

The PR Portal needed to facilitate both press, pr and bookings, alongside useful information about the new brand, its menu and what to expect once there.

Due to the social nature of this launch, it was important that no restrictions were implied to either design or development, as people needed to access the site on desktop, tablet and mobile devices.

A modular approach to grouping and representing content helped facilitate a responsive design, ensured the PR Portal would resize and restructure to maximise the users exprience, regardless of what devices they were viewing the site on.

The site was a first for the M&B group and was a complete sellout success on both the social media airways and on the nights that followed.

View O'Neill's PR Portal